Ilayathalapathy Vijay's 'Swantham' Ad: What Makes It So Special?

After a troubled start to their campaign with Ilayathalapathy Vijay's Thalaivaa facing some unwanted oppositions, the two Vijay's have once again joined hands. This time around though, there would not be much of hostility from troublemakers, for they have come together for an advertisement of a famous jewellery brand.
Though it is a known fact that director AL Vijay directed Vijay for an ad recently, the lesser known fact however is how good the ad has

 come out and its beautiful connotation. The ad which features Ilayathalapathy Vijay throughout speaks about the absolute joy of giving, but importantly it also points out the prominence 

of people around us and the need to take care of them. All the previous ads pertaining to this famous jewellery brand with Vijay in the lead were special, but with AL Vijay directing this 

particular piece of recommendation, it just brings out our human values within. The ad is something you should not miss if you had loved all the previous ads which had Vijay in it.